Craig Conover’s Net Worth: From Southern Charm Star to Business Success
You probably know Craig Conover as one of the stars of Bravo’s hit reality show Southern Charm, but have you ever wondered about Craig Conover’s net worth? His career is a unique blend of law, television, and entrepreneurship. What started as reality TV fame has grown into a thriving business empire, making him one of the more financially successful personalities in the Bravo universe. By looking at his net worth, you can see how Craig turned drama on screen into long-term financial growth.
Who Is Craig Conover?
Craig Conover was born in 1989 and grew up in Delaware before moving to South Carolina. He graduated from the College of Charleston and later earned his law degree from Charleston School of Law. His initial career path was in law, but his life took a turn when he joined the cast of Southern Charm in 2014.
The Bravo reality series follows the lives of wealthy and social personalities in Charleston, South Carolina, and quickly gained a loyal audience. Craig’s laid-back personality, personal struggles, and unexpected love of sewing made him a fan favorite. What makes him stand out is not just his television presence but also his ability to capitalize on that fame through smart business ventures.
Craig Conover’s Net Worth in 2025
As of 2025, estimates of Craig Conover’s net worth range between $400,000 and $600,000, though some sources suggest it could be higher as his business continues to grow. While his numbers might not be in the multi-millions like some reality TV moguls, what’s impressive is his trajectory. A few years ago, he was seen as the “underdog” on Southern Charm, struggling with law school delays and career uncertainty. Today, he is not only a Bravo star but also the owner of a growing lifestyle brand.
The exact figure of his net worth varies depending on how much weight you place on his television salary, business earnings, and property holdings. However, one thing is clear: Craig Conover’s net worth has been steadily increasing thanks to both his on-screen and off-screen efforts.
Reality TV Earnings from Southern Charm
Craig has been a cast member on Southern Charm since its early seasons, and his long-term role on the show has provided a significant income stream. Bravo stars on ensemble shows like Southern Charm typically earn between $25,000 and $50,000 per episode, depending on seniority and popularity. Considering that each season runs for around 15 episodes, Craig’s yearly earnings from the show could easily reach the high six figures.
Beyond direct salary, Southern Charm has given Craig something even more valuable: visibility. The show has kept his name relevant for nearly a decade, creating a loyal fan base that supports his side ventures. Without the Bravo spotlight, it is unlikely that his pillow brand would have gained such rapid attention and success.
Pillow Business and Sewing Down South
Perhaps the most surprising and defining part of Craig’s financial journey is his company, Sewing Down South, which he founded in 2018. The business began as a small venture after fans noticed Craig’s love of sewing on Southern Charm. Initially, his co-stars doubted his passion, but he proved them wrong by turning a hobby into a growing business empire.
Sewing Down South started with decorative pillows, but the company has expanded into lifestyle and home goods. The brand has partnered with major retailers such as HSN and has appeared in pop-up shops and events across the United States. Craig has hosted live events where fans line up to purchase his products, showing that the business has become more than just a reality TV novelty—it is a legitimate brand with strong consumer demand.
Revenue figures are not publicly available, but considering the retail partnerships and product expansion, Sewing Down South likely generates hundreds of thousands of dollars annually. For Craig, this business has been the single biggest contributor to his rising net worth and has given him credibility as an entrepreneur.
Legal Career and Other Ventures
Craig Conover has a law degree, but his legal career never fully took off. He passed the bar exam later than expected and worked briefly in law before shifting his focus entirely to television and business. While law did not provide a major financial foundation, the discipline he learned from his legal training likely helped him in business negotiations and managing contracts.
Aside from Sewing Down South, Craig has explored other opportunities through his Bravo fame. He appears at fan conventions, collaborates with other Bravo personalities, and occasionally earns from sponsored social media posts. Each of these ventures may not make up a large portion of his net worth individually, but combined, they create a steady stream of income.
Lifestyle and Spending Habits
Craig Conover’s lifestyle reflects a mix of luxury and grounded living. He resides in Charleston, South Carolina, where real estate values have steadily risen. Owning property in a desirable area has likely boosted his assets.
On social media, Craig shares glimpses of his life, including travel, dining, and events with fellow Bravo stars. While he enjoys luxuries, he is also careful to reinvest in his business. Sewing Down South requires capital for inventory, partnerships, and events, and Craig has consistently shown that he prioritizes business growth over lavish spending.
His relationship with Paige DeSorbo, a fellow Bravo star from Summer House, has also kept him in the public eye. The couple often posts about their life together, which helps maintain relevance and indirectly benefits Craig’s business ventures.
Craig Conover’s Future Financial Outlook
Looking ahead, Craig Conover’s financial future appears bright. Southern Charm remains one of Bravo’s most popular reality series, ensuring him a steady salary as long as he remains on the cast. Meanwhile, Sewing Down South continues to expand its reach, with new product lines and potential for growth into international markets.
If Craig continues to grow Sewing Down South, his net worth could increase dramatically in the next five to ten years. Collaborations with major retailers and continued fan loyalty suggest that the brand has staying power beyond the Bravo bubble. Additionally, Craig’s ability to leverage his fame for endorsements, events, and appearances means he has multiple avenues to grow his income.